eCommerce Analytics

I have to admit that it’s been a while since I’ve written on this Istobe blog, but for good reason. My wife and I welcomed a little girl into the world (Vivian June) on December 28th and have been battling sleep deprivation and dirty diapers ever since (and yes, she’s definitely worth it).  The bad news is that I just haven’t had much time to read all of the news feeds and blog posts that I would have liked to over the course of the last few weeks. So, as I looked blurry eyed through my blog posts and news items this morning, I noticed a few articles that point out some important marketing trends for retailers in 2009:

Read Marketing Trends For Retailers in 2009 »

Let’s hope the aroma of coffee from the West Coast can wake up Mobile Tuesday because we’re still sleepwalking through it here in sunny Boston. Yesterday, I wrote about the potential - and potentially bad timing - of Mobile Tuesday. We definitely need a push for mobile marketing, but is this really the push we needed? Let’s take a look at the Mobile Tuesday problems at the present hour of 10:50 AM EST on this December the 2nd.
Read Mobile Tuesday Staggers Out of the Gate »