Posts Tagged ‘Consumer Behavior’

Importance of Coordinating Search and Targeted Email

Tuesday, February 3rd, 2009

I read a great blog post yesterday on why aligning your SEO and targeted email strategy is important to reducing your cost of new customer acquisition. Julie Batten’s Using Search and E-mail to Acquire Customers post at Clickz has some great info in it. I pulled out the following quotes that I thought were particularly interesting:

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